Developing your corporate persona

A positive corporate personality can bolster sales and help you carve out a strong web identity. Blake Pollack has some tips to get you started in the right direction and help you increase your unique page views.
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Impacting and unconventional - Is guerrilla marketing for your small business?

If budget is a concern for you, Guerrilla Marketing could very well be what you are looking for to help you spread the word. But if you are not willing to push the limits, GM will probably not fit your bill. Read on to find out whether this type of marketing strategy could be worth investing some of your time on.
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Face-volution - The latest trends in Facebook marketing for 2012

Are you struggling to keep up with all the changes that social media is throwing at you constantly? We have summarized some of the latest trends in the rapidly evolving Facebook universe.
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Popular Articles

Five tips to retiring rich as a business owner

You've dedicated a great part of your life to ensuring your small business grows and expands. Now it's time to rip the benefits of your hard work, put your legs up and relax. Kimberly Deas explains what you need to do to make the most of your business in your retirement days.
Retiring rich as a business owner
Selling your business - Five critical points

You've worked hard to build up your business with the aim to live happily ever after your retirement. But do you have a proper exit plan? Have you given enough thought at the steps you need to take to prepare all eventualities the day you decide to sell it? Kimberly Deas has some helpful tips.
Selling your business - Five critical points
Navigating an office move

Is it time to move office? Are you feeling overwhelmed by the immensity of the task? Expert office mover Shawn Wood has some useful tips to help you navigate through this endeavour.
Navigating an office move
Attract the best talent through the 'Law of Authenticity'

Are you finding it hard to attract and retain good staff? Perhaps you are not finding the right type of people to match your work environment? Perhaps you are not presenting the real you to potential candidates? David Benjatschek has one word for you – Authenticity. Find out more.
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Customer life-time value

Metrics, metrics and more metrics! There are so many areas of your business you need to measure these days that it's hard to tell which ones are essential to help you understand your customers and which ones are totally unnecessary. Mike Krass explains what is "Customer life-time value", why you should measure it and how do you go about measuring it.
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